So one thought I had about the Gurley extension is possibly a way to show everyone (fans, media, etc) that the Rams are not being cheap. Some would say Gurley was overpaid. The reasoning is if the Rams just paid big for Cooks and Gurley and they say they want to sign AD, perhaps they are trying to show the World (including AD) that they do take care of their own.
I do not like AD's agent, and I hope AD is getting pissed that these other awesome deals are getting done and he is sitting around losing money.