Sometimes change is needed. Other times change comes for no other reason than change. And often, in business, that change becomes a detriment and smart businesses admit their error and go back to what always worked.
I don't recall any fans complaining that the traditional Rams helmet horns were dated and needed to be modernized by the Chinese Nike company. This is nothing but a brain f@rt of a team of marketers who make their living by making changes. Sometimes someone (Kroenke?)has to intervene and swim upstream to point out that the Emperor has no clothes while everyone is applauding him for his fine robes.
Yes, Mr. Dickerson, the new horns do look like 2 bananas.
