To me, the scheme change she suggests is a bit misleading. It's more an issue of how the scheme is deployed. One of their most frequent formations has one receiver on a side and two on the other. Kupp is usually not the one singled up and split out. Last year that was OBJ. IF the defense is forced to roll coverage to the split end, it becomes easier to run the ball and scheme the other side. Robinson is someone that demands more attention than single coverage because he can win in multiple ways INCLUDING deep 50/50 balls. Where Jefferson and Woods win with detailed route running, Robinson (and they were hoping Atwell/DJax) can win by superior athleticism. Furthermore, Robinson instantly becomes as much a red zone option as Kupp.
In other words, it's NOT an indication of a scheme change. It's a nod to making current plays more effective. Oh, and Allen Robinson can block. I'm not sure why that is never mentioned.