Wondering what happened BEYOND Goff's performance.

Between comments from McVay and Snead and players recruiting another QB, I cannot help but wonder if Goff said or did something to REALLY piss off SEVERAL people. I'm thinking its more than Goff on that Radio show or whatever it was. Aside from Goff simply not playing up to what his contract value was, I'm simply wondering if their was "attitude" said and or done that started this storm??