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waterfield
just happened to be the Rams. From changing locations, opening up the west coast, integration of african american players, wide open passing attacks, nation wide television broadcasts, celebrity fandom, on and on and on. Indeed the NFL -as it exists today-owes much to the Rams organization.
The first team to have a college scouting department which I recall was headed up by Hamp Pool. They actually shared their reports with other NFL teams at the time as college scouting was not a full fledged thing in the NFL at the time.
Tex Schram who helped build the Dallas Cowboys from infancy was a Rams employee before that.
The best Commissioner in the History of the NFL Pete Rozelle was a Rams GM at the time he became the Commish!
Grits