This from Uni-Watch......
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The evolution of the Rams’ identity continues. Last night the team announced several changes, beginning with the news that there will be a new pant design for 2017. The design will be blue and white — no more gold — with either single or double striping. Fans are being invited to vote on which striping option they prefer on Facebook and Twitter. (For what it’s worth: I prefer the single stripe, mainly because I think the double stripe would be too Colts-ish.)
There’s a lot of other information floating around out there, but I got the following info straight from a team spokesperson last night:
Last year, we wore white uniforms at home as a modern nod back to the days of the Fearsome Foursome and our history in the Coliseum and Los Angeles. We received great reception from fans to these changes so we are looking to build on what we did last year.
Our pants will be white with one or two blue stripes, and we are letting the fans decide which ones we should wear by a social media vote. (Note: This removes the gold from our pants, following the blue and white logo that we started using last season and will continue to use moving forward.)
More to come later this week about further modifications to our uniform for 2017. (Note: Due to league rules, we are unable to make any tweaks to our jersey. We will continue to wear the white jerseys we wore last year which contain navy and hints of gold.)
We are continuing to explore a full rebrand, including new uniforms, that will be unveiled in 2019.
Okay, let’s shift into Q&A mode here:
So they’re scrapping the gold from their pants but not from their jerseys? Won’t that create a weird-looking mismatch?
Maybe. Longtime reader/contributor Terry Duroncelet Jr. did a quick Photoshop mock-up of how both of the prospective new pant designs would look with the current white jersey. It’s not terrible:
@UniWatch pic.twitter.com/PbmxiV3f92
— Terry Duroncelet Jr. (@SimplyMoono) March 1, 2017
Isn’t it a little weird to do a uniform change via social media?
Yes. As I like to remind people, there are lots of fans out there who don’t use Twitter or Facebook. Those fans, of course, are mostly older fans, which means this is another instance of older fans being marginalized. On the other hand, it’s still a nice outreach attempt by the team to at least a portion of its fan base, and I’m not sure there’s a better way to do it, especially in the off-season.
What are these “league rules” that prevent them from changing their jerseys?
I asked the team spokesperson to clarify that. The response: “It’s the rule that restricts teams from changing more than once in every five years, since we are planning for 2019.” In other words, they definitely going to have new unis in 2019 (presumably to coincide with the opening of their new stadium, which is what I’ve been predicting all along), so they can’t monkey with their jersey any further until then.
If they can’t change the jerseys, how come they can change the pants?
For one thing, nobody has ever given me a straight answer as to whether the five-year rule applies to pants. But moreover, it’s entirely possible that the new 2019 uniforms will include the 2017 pants. If that happened, the pants and jerseys would be on separate five-year tracks.
What are these “further modifications” to their uniform that will be coming later this week?
I don’t know for sure, although I have reason to believe that they may be going back to the old 1960s-style blue/white helmet (but with blue facemasks this time, not grey). I want to stress that I have not confirmed that, but I wouldn’t mention it here if I didn’t feel at least semi-confident about it. We’ll all see soon enough.
So they might have gold only on the jerseys — but not on the pants or on the helmets?
Right. But again, that is not confirmed. Let’s wait and see.
When will they be making that announcement?
All I know for sure is that it’ll be sometime this week — which means I’ll be on vacation when it happens, unfortunately (more on that at the bottom of today’s post). But don’t worry, steps have already been taken to ensure that Uni Watch will be on top of this story as it develops, even though I’ll be away.
When will the results of the pants voting be announced?
I believe this week’s announcement will have more info on that.
[www.uni-watch.com]
There’s a lot of other information floating around out there, but I got the following info straight from a team spokesperson last night:
Last year, we wore white uniforms at home as a modern nod back to the days of the Fearsome Foursome and our history in the Coliseum and Los Angeles. We received great reception from fans to these changes so we are looking to build on what we did last year.
Our pants will be white with one or two blue stripes, and we are letting the fans decide which ones we should wear by a social media vote. (Note: This removes the gold from our pants, following the blue and white logo that we started using last season and will continue to use moving forward.)
More to come later this week about further modifications to our uniform for 2017. (Note: Due to league rules, we are unable to make any tweaks to our jersey. We will continue to wear the white jerseys we wore last year which contain navy and hints of gold.)
We are continuing to explore a full rebrand, including new uniforms, that will be unveiled in 2019.
Okay, let’s shift into Q&A mode here:
So they’re scrapping the gold from their pants but not from their jerseys? Won’t that create a weird-looking mismatch?
Maybe. Longtime reader/contributor Terry Duroncelet Jr. did a quick Photoshop mock-up of how both of the prospective new pant designs would look with the current white jersey. It’s not terrible:
@UniWatch pic.twitter.com/PbmxiV3f92
— Terry Duroncelet Jr. (@SimplyMoono) March 1, 2017
Isn’t it a little weird to do a uniform change via social media?
Yes. As I like to remind people, there are lots of fans out there who don’t use Twitter or Facebook. Those fans, of course, are mostly older fans, which means this is another instance of older fans being marginalized. On the other hand, it’s still a nice outreach attempt by the team to at least a portion of its fan base, and I’m not sure there’s a better way to do it, especially in the off-season.
What are these “league rules” that prevent them from changing their jerseys?
I asked the team spokesperson to clarify that. The response: “It’s the rule that restricts teams from changing more than once in every five years, since we are planning for 2019.” In other words, they definitely going to have new unis in 2019 (presumably to coincide with the opening of their new stadium, which is what I’ve been predicting all along), so they can’t monkey with their jersey any further until then.
If they can’t change the jerseys, how come they can change the pants?
For one thing, nobody has ever given me a straight answer as to whether the five-year rule applies to pants. But moreover, it’s entirely possible that the new 2019 uniforms will include the 2017 pants. If that happened, the pants and jerseys would be on separate five-year tracks.
What are these “further modifications” to their uniform that will be coming later this week?
I don’t know for sure, although I have reason to believe that they may be going back to the old 1960s-style blue/white helmet (but with blue facemasks this time, not grey). I want to stress that I have not confirmed that, but I wouldn’t mention it here if I didn’t feel at least semi-confident about it. We’ll all see soon enough.
So they might have gold only on the jerseys — but not on the pants or on the helmets?
Right. But again, that is not confirmed. Let’s wait and see.
When will they be making that announcement?
All I know for sure is that it’ll be sometime this week — which means I’ll be on vacation when it happens, unfortunately (more on that at the bottom of today’s post). But don’t worry, steps have already been taken to ensure that Uni Watch will be on top of this story as it develops, even though I’ll be away.
When will the results of the pants voting be announced?
I believe this week’s announcement will have more info on that.
[www.uni-watch.com]
