I expect it to go even higher. Especially with NCAA Ball pissing off a lot of fans.

I live smack in the middle of SEC Country and even fans down here are deflated by the mess that is NCAA Football. Also...The NBA is starting to irk even its die hard fans. I haven't watched since 1992. And MLB?? It still has fans but that's such a LONG season. I hear almost NOTHING about NASCAR anymore. GEEESH! 25 years ago, you'd see NASCAR flags EVERYWHERE around here and people chattering about #3 or #24.

So yeah......By a MILE, the NFL is King. It even shows on Local Sports Radio.