Hard to churn the coaching staff every year and come up with consistncy. I'd put that lack of consistency on the churn - not the coaches themselves for the most part.
That said, whose idea was it to convert a beanpole speedster with outsdanding hands into a tight end? In sixty years of serious NFL football watching I haven't saeen
any tight end at nearly six-and-a-half feet tall weighing under 220.
Please, Rams staff, if this kid has
anything at all in the way of coachable football smarts, make an outside threat out of him. There's your chunk play, coach - in a game that has morphed toward the patient, 7 to 17 yard pickup on pass plays. You might still be able to keep it alive with a tall, fast wideout.
And as a big middle-of-the feld target, let him run an occasional route underneath to create mismatch nightmares against shorter DB's. Stafford can put the ball where he is and the DB isn't. Put it together when you're drawing up plays, please oh please, OC/HC. Put that genius to work on something new, if it's doable. Don't stick to the ready-made or your fetishes.
The league's D's have mostly figured out and adjusted to the chunk play passing game - unless your quarterback is a once-in-a-lifetime unique talent like Patrick Mahomes.
