Well this is what KD had to say shortly after the logo release backlash about the leaked hat.-

So, when did things start to go wrong?

Almost immediately. First, images of a Rams hat made by New Era for the upcoming draft leaked online to near-universal disgust. At the time, the Rams claimed that this was a rejected design and echoed the opinions of their fans. “It’s not a hat I would buy or we would ever want in the marketplace,” said Kevin Demoff, chief operating officer of the Rams, adding that it “was a terrible introduction to where we are headed, but there’s nothing we can do about how that came to be.”

Then there was this gem he sent all the season ticket holders the day before the draft talking about the new logo and a hat give away “and don’t worry, it’s not the one that was leaked on twitter”


Now look what they’re trying to sale on IG..... wow!!!

I like Demoff, met him before and had a nice chat at draft party couple years ago, but man he butchered this logo thing.

What a disaster

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[www.instagram.com]