He's never lived in LA. He doesn't live in LA now. He hasn't had much of a career in journalism. He's not around the team like Jordan and others are. Not sure how he got to 'cover' the rams but a lot of posters on this site (I don't include myself) know more about the history of the team and the ins and outs of every aspect of the game than this guy ever will. He's more like a Rams novelist - taking a seed of an idea or a bit of information and spinning a story out of it.