Those who don't have peacock, don't order it. Stay away, it'll be a biT%^ to do it, but if you want something you need to give up something as important. People won't do it, they'll complain and go ahead and buy it. Even if it's a buy it and dump it, it shows them that you will buy it. That empowers them to take their next steps....Their next step a big penalty if you buy and dump.
I won't buy it, I won't be able to watch it, wish a big number would do the same. The biggest sound they can hear is the credit card machine quiet....They'll think twice before moving more and more in that direction.