The Rams live in the bubble of theactrical creativity and so take advantage of it. But.... why do the Rams excel in this and use what Hollywood can offer, but the Chargers who also live there, don't?
Clearly, it is the Rams FO and injection of younger minds that are open to doing the non-mundane, the creative, the out-of-the-box approach.
Even the way Snead drafts and scouts, the way players are chosen, the way McVay coaches, encourages innovation.
Really, these vid's are more than marketing ads... they are truly reflective of Rams culture. Thank goodness for an owner who allows it.
